Fixer vs. Producer in China: Who Should You Hire for Your Video Project?
When organizing a film or video shoot in China, one key decision can shape the entire success of your production: Should you hire a Chinese fixer or a local producer? While both roles can help bridge the gap between your team and the complex Chinese media landscape, they offer very different levels of support—and it's important to understand those differences.
What’s the Difference Between a Fixer and a Producer?
Fixer in China
A fixer is usually a local facilitator who assists with practical needs like permits, transportation, translation, and on-the-ground navigation. They’re essential for small crews, journalists, or independent documentary makers who need local guidance and support without full-scale production management.
Producer in China
A local producer provides a higher level of creative and logistical leadership. They’ll manage your budget, hire crew, secure locations, oversee production timelines, and ensure compliance with Chinese regulations. If you’re planning a large or brand-sensitive project, a producer is the partner who helps you tell your story while avoiding missteps.
When Should You Hire a Fixer?
A fixer is your best choice when:
You're producing a short video, news piece, or documentary
You already have a director and production team
You need help navigating local logistics or cultural barriers
You’re on a tight budget
🟢 Pros: Cost-effective, flexible, good for short shoots
🔴 Cons: Limited support; not responsible for the bigger picture
When Should You Hire a Chinese Producer?
A producer is ideal when:
You're filming a multi-day campaign, branded video, or commercial
You need local crew, equipment, casting, or location scouting
You're unfamiliar with legal and regulatory filming requirements
You want someone to manage the project from pre-production to final cut
🟢 Pros: Strategic, full-service support, fewer risks
🔴 Cons: Higher upfront cost, but more value over time
Why Local Expertise in China Matters
China’s video production landscape is unique. Rules around filming permits, equipment importation, crew hiring, and content sensitivity vary regionally—and change frequently. A trusted local producer knows how to work within these systems, keeping your shoot compliant and efficient. The right partner can also improve your content’s cultural relevance and audience impact.
Bottom Line: Fixer or Producer?
Choose a fixer if you need logistical help for a simple project. Choose a Chinese producer if you're managing a complex production, need high-end results, or want peace of mind navigating China’s regulatory and cultural terrain.
Work With Us at Focus Film China
At Focus Film China, we’ve supported both large and small productions for international clients like UNICEF, UNFPA, and Texas Instruments. Whether you need a fixer or a full-scale production partner, we can tailor our services to fit your needs—delivering powerful storytelling with local insight and global standards.
📩 Get in touch to discuss your next video project in China.